Packers and American Family Insurance celebrate opening of DreamDrive at Lambeau Field
American Family returns as DreamDrive sponsor for sixth year.
The Green Bay Packers and American Family Insurance marked the opening day of training camp and DreamDrive on July 25, with the long-standing tradition of players riding kids’ bikes to practice. American Family Insurance is in its sixth year of sponsoring this unique community event as part of its partnership with the Green Bay Packers.
Kids lined an area leading from the locker room to the practice field with their bikes, some waiting all morning for the chance to be chosen to ride alongside a player.
Dream Fleet returns
Returning again to DreamDrive was American Family’s Dream Fleet, five custom bikes representing unique aspects of Wisconsin’s culture. The Fleet includes Cheddar Chariot, Tailgate Trailblazer, Farm and Ranch Rider, Dream Driver and Cow Cruiser. The Dream Fleet bikes were ridden by Packers with passengers from the Boys and Girls Club of the Greater Green Bay area, who otherwise may not have had the opportunity to participate.
Helping Jemma's dream come true
The Dream Fleet bikes were not the only special bikes being ridden on opening day. American Family Insurance provided an adaptive bike for Jemma Blechacz, a 5-year old girl from Fox Point, Wisconsin, born with spina bifida. Jemma has limited use of her legs and was in need of a custom bike to help her pedal.
Her parents, Phil and Bethany, said Jemma has dreamed for some time of riding a bike alongside her five brothers and sisters. She was adopted by Phil and Bethany as an infant from China, and with her family history unknown, there was a question if she would ever walk, much less ride a bike.But that never stopped Jemma.
“Jemma knows her limitations and will push right past them,” said Phil. “She is fearless and has a fierceness that propels her through life.”“We were told by her physical therapist that Jemma could benefit from a bike, and are so grateful to American Family Insurance, Variety and Emery’s Cycle Shop for making that possible,” said Bethany.
Jemma was found through Variety the Children Charity of Wisconsin, a nonprofit that helps connect children with disabilities to resources. Brent Emery of Emery’s Cycle Shop in Milwaukee custom-created the bike to fit Jemma’s needs.
“The only way that we can make these kind of dreams come true is by partnering with companies like American Family Insurance,” said Nancy Major, CEO of Variety. “They are dream-makers.”
Jemma, on her new bike, joined Green Bay Packers kicker Mason Crosby on DreamDrive, riding an adaptive bike pedaled with his hands. Jemma was thrilled with the experience at DreamDrive, and excited that going forward she can join her family on bike rides.
American Family Insurance has been a proud partner of the Packers since 2005 and is designated the official insurance company of the Green Bay Packers. The American Family Insurance Gate on Lambeau Stadium’s east side allows fans easy access to the Atrium, 1919 Kitchen & Tap, the Packers Pro Shop and the Packers Hall of Fame.
Watch this video from DreamDrive:
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About American Family Insurance
Madison, Wisconsin-based American Family Insurance group is the nation's 13th-largest property/casualty insurance group and ranks No. 306 on the Fortune 500 list. The company sells American Family-brand products, including auto, homeowners, life, business and farm/ranch insurance, primarily through its exclusive agents in 19 states. American Family affiliates (The General and Homesite) also provide options for consumers who want to manage their insurance matters directly over the internet or by phone. Affiliate Main Street America sells insurance products through independent agents. Web www.amfam.com; Facebook www.facebook.com/amfam; Twitter www.twitter.com/amfam.