15:08 PM

Beth Churchill named Sustainability Leader of the Year by Wisconsin Sustainable Business Council


Beth Churchill, American Family Insurance workplace sustainability specialist, has been named Sustainability Leader of the Year by the Wisconsin Sustainable Business Council.


Congratulations to American Family's Beth Churchill, named Sustainability Leader of the Year by the Wisconsin Sustainable Business Council.

In the spirit of Senator Gaylord Nelson, the Sustainable Leadership Award is designed to recognize individuals who see beyond short term, market-driven actions and position their business, or their sector, for success over the long term. Sustainability reflects both a mindset and a values set, and the Council looks to recognize leaders who embrace a triple-bottom-line approach. These individuals often have the mentality, "if not now, when, and if not me, who?”

This award honors individuals who see a better way for business to serve all of their stakeholders, from shareholders and employees to customers and community members. These individuals show an outstanding commitment to sustainable business practices and are models for others.

The exemplary sustainability leader:

  • Serves as a cheerleader within the institution on sustainability issues
  • Aligns sustainability with corporate culture
  • Incorporates sustainability into business processes and operations
  • Generates buy-in from other senior managers and the board
  • Creates opportunities for employee innovation and leadership
  • Engages stakeholders on sustainability through multiple channels of communication
  • Puts in place systems to measure and track performance and accomplishments
  • Recognizes and celebrates successes
  • Gives back to their community through developing partnerships between the business and the community
  • Makes sustainability personal

A sustainability leader can be anyone who embraces the possibilities of change and integrates principles of sustainability into day-to-day business operations. The Wisconsin Earth Day Business Sustainability Award is designed to recognize the vision and commitment of individuals that often go unrecognized.

Congratulations Beth!

Read more about Beth and her award here.