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American Family Insurance celebrates Juneteenth

Join us for free events that celebrate African American history and culture

On June 19, 2022, we celebrate Juneteenth to commemorate the emancipation of all enslaved African Americans in the United States. The American Family Insurance DreamBank will host a variety of events that are virtual and free to the public to celebrate Juneteenth and African American culture.


In January 1863, Abraham Lincoln issued the Emancipation Proclamation, freeing all enslaved African Americans in Union controlled states. Even though the proclamation was made effective, it could not be enforced in Confederate controlled states, leaving over 250,000 people still enslaved. June 19, 1865, in Galveston Bay, Texas, Union troops arrived and announced that the enslaved people were free. The day became known as “Juneteenth.” The Thirteenth Amendment would be ratified on December 6, 1865, and officially abolish slavery in all U.S. territories and states.

Events at American Family’s DreamBank

American Family’s DreamBank will be hosting several free virtual events for Juneteenth featuring notable speakers and interactive events.

Join us for events that expand on and highlight African American history and culture, including:

FAMILY: Honoring Juneteenth Through Music 

Monday, June 13, Noon-12:20 p.m. CT 

Create a colorful tambourine craft in remembrance of Juneteenth. Follow along with Dream Curators Kerterika and Andy as they guide you step-by-step through the artistic process and explain the beauty and importance of music and dance that goes along with this commemoration. This virtual event is best suited for ages 4 and up.

Register through Eventbrite.



SPECIAL EVENT: Juneteenth and the Transformative Power of Time with Xernona Clayton

Thursday, June 16, 3-4 p.m. CT

The American Family Insurance DreamBank is proud to welcome Xernona Clayton, founder, president and CEO of the Trumpet Awards Foundation Inc., as she invites you into an intimate conversation around the evolution of Juneteenth — uncovering the rich legacy and impact of the historic day and annual celebration through the lens of civil rights and culture. Drawing from her groundbreaking activism and advocacy journey from the 1960s onward, Xernona will share insights from working alongside iconic civil rights activists like  Martin Luther King Jr. and bring new understanding to how Juneteenth has changed along with the world — and what it means for driving progress forward today.

Register through Eventbrite.

FITNESS: West African Dance with Maguette Camara 

Friday, June 17, Noon-12:30 p.m. CT 

In celebration of Juneteenth, join Maguette Camara, a globally recognized West African dancer, choreographer, teacher and drummer, as he takes you on a journey through a variety of West African djembe and kutiro dances. Guided by patience and a lifetime of experience teaching and performing, Maguette will help you to form a deep appreciation and connection to the vibrancy of West African culture as you enhance your dance skills and explore complex beats. 

Register through Eventbrite.






About the American Family Insurance group
Based in Madison, Wisconsin, American Family Insurance has been serving customers since 1927. We inspire, protect and restore dreams through our insurance products, exceptional service from our agency owners and employees, community investment and creative partnerships to address societal challenges. We act on our belief in diversity and inclusion by constantly evolving to meet customer needs and preferences. American Family Insurance group is the nation’s 13th-largest property/casualty insurance group, ranking No. 251on the Fortune 500 list. The group sells American Family-brand products, primarily through exclusive agency owners in 19 states. The American Family Insurance group also includes CONNECT, powered by American Family Insurance, The GeneralHomesite and Main Street America. Across these companies the group has more than 13,500 employees nationwide.

About DreamBank
At American Family, we believe communities are stronger and the future is brighter when people are actively pursuing their dreams. That’s why we created DreamBank — an inspirational community destination and virtual experience, dedicated to dreamers everywhere. Dreams take hard work and heart, and they thrive with connection and support. From our daily event series to immersive signature programs, we’ve cultivated a community of dreamers to celebrate the journey, overcome obstacles and stay motivated. DreamBank is designed for noble dreamers like you – who believe and achieve.