Foundation Grants


Social impact doesn’t start or end with a check. American Family Insurance believes the most effective and long-lasting philanthropy combines financial support with employee volunteerism, creativity and expertise, all of which leads to greater accomplishment, collaboration and accountability.

The American Family Insurance Dreams Foundation, Inc. builds on our long-standing commitment and support of the communities we serve within our 19 operating states. With this foundation, our community giving has evolved into community investing - aligning our corporate goals and creating strategic alliances with non-profit organizations for the benefit of individuals, families and communities.

The American Family Insurance Dreams Foundation focuses on three areas that align with our organizational mission: Inspiration, Protection and Restoration.

For a more detailed description of American Family's overall Community Investment program, select the Community Investment tab on

Granting process

Effective July 31, 2017, American Family Insurance Dreams Foundation will host two funding cycles a year and utilize a two-step process which includes a Letter of Intent (LOI) and Request for Proposal. Organizations may submit an online Letter of Intent (LOI) for programs that fall within our giving priorities to initiate the grant process. If the LOI is approved for full proposal submission, the organization will be notified and sent a link to submit the full proposal for consideration. All organizations will be notified of their LOI status. Full grant submissions will be reviewed internally and then grants will be awarded for that cycle.

We will be accepting LOI submissions for the first cycle from July 31, 2017 through August 31, 2017.

Submit your LOI for this cycle.

Submission deadlines for first grant cycle

  1. Letter of Intent (LOI) submissions: Due August 31, 2017

  2. Notifications to non-profit organizations about the status of their LOI: End of September

  3. Full grant proposal due: End of October

  4. Grant award notification and disbursement: Early December

With limited funds, the process is highly competitive, and we are only able to support a small portion of the total number of grant requests received.

Before submitting a request, please read a detailed description of our giving priorities.

For questions, please send an email to Community Investment.